Goodbye “Core i” brand – Intel to change CPU names
Intel has revealed it's plans to change the iconic "Core i" brand.
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Goodbye “Core i” brand – Intel to change CPU names: It has been revealed in a Tweet that Intel plans to change the iconic “Core i” brand we all know and love. But why? The exact reason is unknown but we’re sure there’s an excellent reason. Here’s how Intel is saying goodbye to the “Core i” brand.
Intel to change iconic “Core i” CPU brand
Intel has been brandishing the i3,i5,i7, and i9 brands for over a decade, so much so that the two mere letters have become hallmarks of Intwls Core CPU branding. However, it seems that Intel has other plans for the CPU naming conventions
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In April, an Intel CPU was spotted on a public benchmark for Ashes of the Singularity with a very unusual name.
The CPU was named “Intel Core Ultra 5 1003H (18T)” insinuating that we could see the “Core i” brand replaced with something that sounds a little more powerful “Core Ultra”
This change will most likely be implemented into the Meteor Lake CPUs set to release this year in late 2023. Again, back in April, an Intel spokesperson confirmed that a re-branding was in the works, but didn’t give much information about why.

Meteor Lake is to arrive this year with the new naming convention
The upcoming Meteor Lake chips, expected to launch later this year, are significant because they are the first CPUs designed by Intel using their new 7-nanometer process, which they now call Intel 4. Intel hopes that these chips will help them compete better against AMD and Apple. To create more excitement around the launch, Intel may be considering a rebranding strategy.
Since 2008, Intel has been using the “i” branding to distinguish different performance levels within their Core chips. For example, Core i3 represents more affordable but lower-performing chips, while Core i9 represents the highest level of CPU power available. This was how Intel plans to say Goodbye “Core i” brand – Intel to change CPU names